RODD SHERADSKY ATTENDS SPECIAL TRAINING, BUILDS EXPERTISE IN LUXURY HOME MARKET

At the Omni Collonade Hotel, Coral Gables, FL – March 16/17 of 2006 --  RODD SHERADSKY with Esslinger Wooten Maxwell (aka EWM Realtors) South Broward Office recently completed a luxury home marketing training course offered by Laurie Moore, The Institute for Luxury Home Marketing. 

The course - which covered such topics as demographics of the affluent, lifestyle segmentation, trends and amenities in today’s luxury home product, and creating a marketing plan for the multimillion dollar property – was taught by Laurie Moore-Moore, President of the Dallas-based Institute and author of the book, “Rich Buyer, Rich Seller! The Real Estate Agents’ Guide to Marketing Luxury Homes.” 

“The course is a step towards earning the prestigious Certified Luxury Home Marketing Specialist designation which The Institute awards internationally to sales professionals who meet performance standards in the upper-tier residential market,” said Moore-Moore. Rodd Sheradsky is an example of a sales associate who works to hone the special skills and competencies necessary to provide exceptional service in the fine homes and estates marketplace.”

Rodd Sheradsky is an award-winning sales associate who has been a Top Producer, recently awarded Top 5 in Broward County and Top 2% nationally. Rodd’s geographic focus is luxury property from Weston to the beaches.

“The training provided new insight about the upper tier market, helped me polish my skills, and provided valuable networking contacts with other agents who specialize in luxury properties from California to New York,” said Rodd Sheradsky. “In addition, I discovered new and creative tools for promoting expensive homes and estates and new resources for finding buyer prospects.  My buyers and sellers should expect to benefit from this new found knowledge.”

For current information on the upper tier market, contact Rodd Sheradsky at EWM Realtors (954) 560-2717 or email rodd@roddrealtor.com.